The AI Advantage in Hospitality

The Challenge

Silchester Farm has grown into one of the UK’s most sought-after countryside wedding venues, welcoming couples from across the country to celebrate their big day. With bookings often made months or years in advance, communication is constant — and expectations are high.

Enquiries arrived at all hours, across multiple channels, often while staff were fully focused on delivering weddings in-house. During quieter months, the team balanced wedding planning with the wider business, including restaurant dining, farm stays, and the farm shop.

This created a set of familiar challenges:

• Messages scattered across too many platforms
• Teams stretched thin during peak wedding seasons and needing recovery time after
• Couples expecting instant answers, 24/7
• Repetitive questions consuming staff time better spent with guests onsite
• Rising staffing costs making it harder to deliver round-the-clock service

Silchester Farm needed a solution that could scale with demand, protect margins, and improve the experience for couples — without putting extra strain on the team.

The Solution

Silchester Farm turned to AIVA Revolution, an AI-powered assistant designed specifically for hospitality venues.

Within just weeks, AIVA was up and running. The setup was simple: the team fed in details about the venue — from ceremony options and accommodation to menus and pricing — and AIVA learned to respond in the farm’s own friendly, natural tone.

From there, AIVA began to transform the way Silchester Farm engaged with couples:

Instant, personalised replies — Whether it’s midnight on a Sunday or 10am on a weekday, couples get immediate, accurate answers without waiting for office hours.

Smart enquiry handling — AIVA doesn’t just respond, it also guides couples to the next step: booking a showround, checking availability, or requesting a brochure.

Always on-brand — Because AIVA draws from Silchester’s own information and style, responses feel authentic and consistent.

Effortless for staff — Repetitive questions like “What’s your capacity?” or “Do you allow pets?” are handled automatically, freeing staff to focus on delivering unforgettable events.

The Results

The impact has been clear:

• 70% of couples self-serve with no staff intervention
• 75% reduction in inbox traffic
• Stronger conversions rates thanks to faster, more consistent enquiry handling
• £1.19/hour cost for 24/7 service
• Staff redeployed into guest-facing roles as customers self-serve with no staff intervention

One of the most powerful outcomes is that AIVA supports Silchester Farm’s business year-round.

Conclusion

For Silchester Farm, AIVA Revolution has been more than a digital assistant — it has become a core part of the guest journey. The venue can now deliver the responsiveness today’s couples expect, without driving up staffing costs or burning out the team.

By automating the repetitive but vital parts of communication, AIVA helps Silchester Farm stay competitive while keeping staff focused where they shine — delivering exceptional in-person experiences.

Silchester Farm’s success demonstrates what’s possible: a hospitality business that’s always available, always responsive, and always guest-focused — powered by people, enhanced by AI.