In hospitality every interaction counts, but for many venues, understanding how guests are engaging digitally has been a real challenge, until now.

AIVA Revolution SmartAnalytics is built to work seamlessly with AIVA’s digital front of house platform — including SmartConcierge, SmartMail, and SmartSocial — bringing together every guest enquiry, message, and conversation into one intelligent insight platform.

By analysing inbound communications across all AI-powered channels, SmartAnalytics delivers a complete, real-time view of how prospective guests engage with your venue online. From satisfaction tracking to sentiment analysis, it transforms raw data into decisions that drive revenue and enhance guest experience.

Why It Matters

Traditional hospitality systems report on bookings, not behaviour. SmartAnalytics gives you visibility into what happens before and after a booking — the conversations, questions, and intent signals that shape guest choices.

For the first time, venues can:

  • See which channels generate the most enquiries
  • Understand guest sentiment and satisfaction trends
  • Identify gaps in messaging or automation coverage
  • Measure conversion performance across digital touchpoints
  • Navigate historical conversations to spot emerging patterns

This is data that works as hard as your team, giving you actionable insight from every digital interaction.

SmartAnalytics from AIVA Revolution highlights guest sentiment, trends and engagement across all digital channels.

Core Capabilities

Feature What It Does Why It Matters
Customer Satisfaction Analysis Tracks engagement outcomes and response quality across AIVA channels. Understand how effectively your digital front of house delights guests.
Inbound Interaction Insights Maps how prospects navigate between chat, email, and social platforms. Invest in the channels that deliver the most qualified enquiries.
Trend & Sentiment Analysis Uses AI to surface trending questions, topics, and sentiment shifts. Anticipate guest needs and refine your communication tone.
FAQ & Gap Mapping Identifies frequently asked questions and missing AI responses. Strengthen automation accuracy and improve guest self-service.
Historical Conversation Search Allows easy retrieval of all AI-handled guest interactions. Track performance over time and build richer customer profiles.
SmartAnalytics gives venues unprecedented insight into how guests are choosing to engage digitally.

From Insight to Action: The Next Phase

SmartAnalytics is evolving beyond insight to predictive engagement — enabling your venue to take action based on guest state and intent.

Coming soon:

  • Dynamic Retargeting — Automatically re-engage browsing prospects with timely offers or discount codes.
  • Journey-Aware Campaigns — Trigger tailored marketing messages through AIVA SmartMail and SmartSocial based on guest behaviour.
  • Adaptive Recommendations — Use conversational data to fine-tune offers, pricing, and experiences in real time.

These developments will let you close the loop between understanding and action — turning analytics into automated, AI-driven marketing that’s always relevant, always on brand.

In Short

Attribute Benefit
Unified Guest Intelligence One view of all conversations across digital touchpoints
Actionable Insight Clear metrics that guide smarter marketing and operations
Continuous Learning AI that refines itself with every new interaction
Hospitality-Specific AI Models trained on industry data, not generic templates

Conclusion

AIVA SmartAnalytics gives hospitality teams the power to see — and act on — what truly drives guest engagement. It’s not just analytics; it’s intelligence with purpose, designed to elevate every guest interaction and make the most of the business opportunities offered by AI and automation.