Frequently Asked Questions

About AIVA

AIVA is the AI-powered operating system for hospitality. It brings together guest communications, customer intelligence, team knowledge and business operations into one intelligent platform, helping hospitality businesses recover more revenue, empower their teams and deliver exceptional guest experiences. AIVA simplifies the technology you already use, allowing your team to spend less time managing systems and more time looking after guests.

An AI-powered operating system connects every part of a hospitality business into one intelligent platform. Instead of relying on multiple disconnected systems, AIVA brings together guest enquiries, bookings, customer data, business knowledge and operational workflows, using artificial intelligence to automate repetitive tasks, support employees and help operators make smarter decisions. The result is a more connected, efficient and customer-centric business.

Yes. While AIVA has been purpose-built for hospitality, its AI capabilities can support most organisations that manage customer enquiries, appointments, bookings or complex customer journeys from across a variety of customer facing industries. If your business is outside hospitality, we’d be happy to discuss whether AIVA is the right fit for your requirements. Simply contact us to find out more.

AI & Guest Experience

AIVA uses artificial intelligence to provide fast, accurate and personalised responses throughout the guest journey. By understanding customer context, business knowledge and previous interactions, AIVA helps ensure every guest receives consistent, relevant communication while enabling your team to focus on delivering memorable experiences in person.

Yes. AIVA can automatically respond to guest enquiries across supported communication channels using your business knowledge, pricing, policies and customer information. Where appropriate, conversations can also be handed seamlessly to a member of your team, ensuring the right balance between AI automation and human hospitality.

No. AIVA is designed to work alongside your team, not replace it. By automating repetitive administration and providing instant access to business knowledge, AIVA empowers employees to spend more time creating exceptional guest experiences while reducing operational workload.

AIVA builds a complete understanding of each customer by bringing together previous conversations, bookings, preferences and business context. This allows every interaction to feel more relevant, personalised and consistent, helping hospitality businesses build stronger relationships and increase guest loyalty.

Operations & Technology

AIVA replaces fragmented processes with one intelligent operating system. By connecting guest communications, customer information, business knowledge and operational workflows, it reduces administration, removes duplication and helps teams work more efficiently from a single platform.

Yes. AIVA has been designed to integrate with existing hospitality technology wherever possible. Rather than requiring businesses to replace every system overnight, AIVA works alongside your existing technology while creating a more connected operating environment.

AIVA is designed to manage guest conversations across multiple communication channels, including website chat, email, Instagram, Facebook Messenger, WhatsApp and SMS, while continuing to expand support for additional messaging platforms. Regardless of where a guest chooses to engage, AIVA provides a connected, consistent experience while maintaining a complete customer history in one place.

Data, security & compliance

AIVA securely stores customer data using enterprise-grade cloud infrastructure. Data storage is managed in accordance with applicable security and privacy requirements, with infrastructure designed to provide reliability, resilience and protection for hospitality businesses.

Yes. AIVA has been designed with GDPR principles in mind and supports hospitality businesses in managing customer data responsibly. We continually review our platform and processes to ensure they align with applicable UK and European data protection requirements.

AIVA is designed to support compliance with applicable privacy legislation, including the California Consumer Privacy Act (CCPA), where relevant. If your organisation has specific compliance requirements, our team can discuss these as part of your deployment.

Access to guest information can be managed through user permissions, allowing businesses to control who can view or manage customer data based on their role and responsibilities. This helps protect sensitive information while ensuring employees have access to the information they need.

Pricing & deployment

AIVA is priced per site rather than by room or user. We believe the value of an intelligent operating system comes from the transformation it delivers across an entire hospitality business, regardless of its size or property type. We offer different pricing plans and add-ons to suit businesses at different stages of growth so you are only paying for the technology you want and need. Learn more about our pricing.

Intelligent Deployment is AIVA’s onboarding approach, designed to get hospitality businesses live quickly while tailoring the platform to their unique operations. Every deployment includes business discovery, platform configuration, knowledge setup, migration support, team enablement and go-live guidance, ensuring you start seeing value in weeks rather than months.

Yes. Every AIVA subscription includes a one-off Intelligent Deployment fee, which covers the configuration, onboarding and launch of your platform. Deployment pricing varies depending on the level of service required, from Fast Start for independent businesses through to Guided Transformation for larger hospitality organisations. Learn more about our pricing

Yes. Alongside your AIVA subscription, we offer a range of Professional Services to help you maximise the value of the platform as your business evolves. Whether you need additional team training, workflow design, AI strategy workshops, bespoke integrations, data migration or change management support, our specialists can work alongside your team to ensure you continue to achieve the best possible outcomes from AIVA.

Deployment timelines vary depending on the complexity of your business and the systems being connected from a few days to a few weeks. However, AIVA has been designed to deliver value quickly, with every deployment following a structured onboarding process that gets customers live as quickly and efficiently as possible.

Results & ROI

AIVA helps hospitality businesses increase revenue by responding to every enquiry quickly, improving conversion rates, creating more personalised guest journeys and helping teams identify additional booking opportunities. Better guest experiences naturally lead to stronger customer relationships, increased direct bookings and higher lifetime value.

Unlike most hospitality technology providers, we don’t just demonstrate AIVA in a virtual meeting—we invite you to experience it inside a real hospitality business.

Visit our Venue of the Future at Silchester Farm and see how AIVA is being used every day to engage guests, empower teams and simplify operations in a live environment. You’ll meet the people using the platform, experience it in action and explore how the same approach could be applied to your own business.

Every business is different, but AIVA is designed to deliver value from the moment you go live. Many businesses begin seeing operational improvements immediately through faster response times, reduced administration and more consistent guest communications, with commercial benefits continuing to grow over time.

AIVA automates repetitive tasks such as responding to enquiries, retrieving business knowledge, updating customer records and supporting operational workflows. By reducing manual processes and connecting information in one place, teams spend less time switching between systems and more time focusing on guests.

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