SALES · New York or Florida · REMOTE

Sales Executive US

Build AIVA’s US market by winning ambitious hospitality businesses across the East Coast.

The role, and where it sits

AIVA Revolution is building the AI-powered operating system for modern hospitality. Our platform brings guest engagement, employee intelligence and operational workflows together in one connected system — helping hospitality businesses deliver exceptional service at scale and drive stronger performance.

This role builds AIVA’s US market: winning ambitious hospitality businesses across the East Coast, building a self-generated pipeline and creating the reference customers that found long-term growth. You’ll work in a lean, hands-on, AI-first commercial team, partnering closely with Product, Marketing, Partners and Customer Delivery across US and UK time zones.

Engage

Create exceptional guest experiences across every channel.

Empower

Give every employee an AI advantage and consistent knowledge.

Operate

Run a smarter hospitality business, with clearer insight.

Role at a glance

Reports to
Alastair Winsey, Founder & CEO

Location
Remote within New York State or Florida

Compensation
$70,000–$85,000 base salary, with target OTE at twice base salary

Focus
Full-cycle new-business sales and territory development across the US East Coast hospitality market

What you’ll own

Territory & pipeline

Own the East Coast territory.
Build the market plan, priority account list, pipeline, customer relationships and commercial forecast across priority states and cities.

Create qualified pipeline.
Combine targeted outbound prospecting, account planning, industry events, referrals and partner activity to reach senior hospitality decision-makers.

Adapt the sales motion.
Tailor messaging, demonstrations and follow-up to US buying behavior, priority hospitality segments and local technology ecosystems.

Build market credibility.
Win lighthouse customers, secure references and identify partners who can accelerate trust, implementation and future pipeline.

Execution & insight

Lead the full sales cycle.
Run discovery, multi-stakeholder demonstrations, solution design, proposals, negotiation and commercial close.

Sell through operational value.
Uncover fragmentation across guest communications, bookings, CRM, payments and operations, then connect AIVA’s platform to measurable business priorities.

Forecast accurately.
Maintain clean CRM data, realistic close dates, clear next steps and a dependable weekly view of territory performance.

Strengthen the US playbook.
Feed customer requirements, objections, competitor insight, integration needs and market priorities into Product, Marketing and Customer Delivery.

Your first 90 days

01–30: Map & launch

Complete hospitality, platform and competitive onboarding. Confirm priority East Coast states, cities, segments, named accounts, partner routes and first prospecting sequences.

31–60: Engage & progress

Run independent discovery calls and tailored demonstrations. Build qualified pipeline, develop partner routes and progress the strongest opportunities into proposal and commercial review.

61–90: Prove & repeat

Create a credible path to the first US wins and reference customers. Use conversion data and market feedback to refine targeting, messaging and the territory plan.

How success will be measured

The final individual quota and ramp plan will be agreed before appointment. Success will be measured through a balanced scorecard, including:

Annual recurring revenue and customers won against the agreed territory quota.
Self-generated qualified pipeline and sustained forward pipeline coverage.
Named-account engagement, opportunity creation and multi-stakeholder progression.
Forecast accuracy, opportunity hygiene, complete CRM adoption, US reference customers and partner contribution.

What you’ll bring

Essential

At least five years’ relevant B2B SaaS or technology sales experience, including closing new business through a full, self-generated sales cycle.
A track record of developing a territory, region or new market, not simply managing established inbound demand.
Confidence selling to owners, founders, general managers, commercial leaders, operational executives and technology stakeholders.
Excellent written and spoken English, with the ability to communicate credibly with US hospitality leaders.
Structured discovery, qualification, demonstration, account planning, negotiation and multi-stakeholder deal-management skills.
The judgment to sell a broad platform through operational and commercial value without overwhelming the customer.
The organization to manage a focused portfolio of higher-value opportunities without losing pace, follow-up discipline or forecast accuracy.
A hands-on, entrepreneurial approach suited to an early-stage commercial team where the US playbook is being built as well as followed.
Ability to work closely across US and UK time zones with Product, Marketing, Partners and Customer Delivery, turning market insight into action.

Useful, not essential

Experience selling into independent hotel groups, premium venues, restaurants, resorts or mixed-use hospitality operators.
Existing hospitality relationships or partner networks across the US East Coast.
Experience selling remotely across multiple US states and traveling for priority customers, partners and industry events.
Familiarity with PMS, CRM, booking, payments, guest communication, revenue or hospitality operations technology.
Experience opening a new territory, creating market references or working through consulting, technology or implementation partners.
Practical use of AI and automation to improve research, account planning, outreach, follow-up and sales productivity.

Why AIVA

Built for hospitality, by hospitality. AIVA brings guest engagement, employee intelligence and operational workflows together in one connected system. Through Engage, Empower and Operate, hospitality businesses create exceptional guest experiences, give every employee an AI advantage, and run smarter operations.

You’ll help establish AIVA in the United States by winning customers, references and market insight that create the foundation for long-term growth.

What you can expect

Remote working from New York State or Florida.
$70,000–$85,000 base salary, with target OTE at twice base salary.
The opportunity to sell one intelligent platform solving real hospitality challenges.
Equity may be available for exceptional candidates, with significant autonomy and career growth as you shape AIVA’s East Coast market and US sales playbook.

Interested?

Please apply with your résumé and a short note describing the US territory, hospitality customer base or pipeline you have built, together with the advantage you would bring to AIVA across the East Coast.

If the role fits your strengths but you don’t meet every point, we would still like to hear from you.